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Woopra

Woopra's integration allows you to create custom audiences in Optimizely Web Experimentation based on behavioral labels created in Woopra.

By synchronizing your Woopra Labels with Web Experimentation's audiences, you can deliver personalized content to your visitors in real-time.

An online retailer might display a personalized "10% off handbags" promotion to a customer who viewed at least 7 handbag products in the last day and has previously spent over $1,000. Similarly, the online retailer can change the featured content on the homepage to display handbag images to this customer.

  • Personalize your web experiences using all of your data using Woopra' unified customer profiles
  • Target visitors with promotions based on the comprehensive first-party dataset available in Woopra
  • Combine intent data from Woopra with behavioral and demographic data from Optimizely to create complex audiences

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Optimizely speichert und verarbeitet Ihre personenbezogenen Daten, wie in unserer Datenschutzerklärung beschrieben. Sie können Ihre Zustimmung jederzeit widerrufen.

Optimizely speichert und verarbeitet Ihre personenbezogenen Daten, wie in unserer Datenschutzerklärung beschrieben. Sie können Ihre Zustimmung jederzeit widerrufen.