How to become successful with hyper-personalization

November 12th, 10am EST /4pm CET

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Optimizely speichert und verarbeitet Ihre personenbezogenen Daten, wie in unserer Datenschutzerklärung beschrieben. Sie können Ihre Zustimmung jederzeit widerrufen.

Optimizely speichert und verarbeitet Ihre personenbezogenen Daten, wie in unserer Datenschutzerklärung beschrieben. Sie können Ihre Zustimmung jederzeit widerrufen.

As expectations continue to increase, AI unlocking new ways of creating more personalized experiences and privacy regulations evolve, there is a need to re-imagine how to tailor personalized experiences across channels.

Welcome to this workshop-style webinar, where we’ll showcase how Optimizely has transformed from a one-size-fits-all strategy to providing hyper-relevant, personalized 1:1 messaging combining integrated technology in combination with smart AI.

In this webinar you will among other things learn:

  • How to develop a scalable personalization strategy
  • How to combine recommendations and targeting for optimal experiences
  • How to build smart customer segments using multiple data sources for best results
  • How to measure the impact of your personalization campaigns

We’ll also demonstrate how to build a powerful personalization engine using the right tools and processes to maximize value and impact.