Big Book of Personalization

Discover the true power of personalized digital experiences

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Optimizely will store and process your personal data as described in our privacy notice. You can opt out at any time.

It’s big. It’s a book (kind of). And it’s all about personalization. Our brand-new Big Book of Personalization showcases 10 real-world, cross-industry success stories that show the power of personalization in action.   

Download your copy to see how visionary brands of all shapes, sizes and sectors created 1:1 experiences that continue engage people, build loyalty, and achieve big, BIG results.  

Here are just a few of the inspiring highlights 

  • Wonder at the way Calendly personalizes experiences for 20 million users. 
  • Marvel at the method that drove a 39% surge in subscriptions for News UK. 
  • Try not to fall off your chair when you see how Australia Red Cross increased revenue by 2800%.   

Each brand faced its own challenges, set its own targets, and adopted different approaches. But they all share one common ethos: a single-minded determination to transform their worlds using hard data to create relevant experiences their users seem to love. In doing so, they have achieved results that will set your imagination on fire.