The Forrester Wave™ for Content Management Systems, Q3 2023
Optimizely named a Leader in The Forrester Wave™ for Content Management Systems, Q3 2023
The report describes Optimizely as “a content personalization and marketing powerhouse.” The independent research firm’s evaluation also finds that “Optimizely performs very well in personalization, A/B testing, and translation and localizations... It excels at depth of content and audience analytics off the shelf (no additional licensing) and has a strong ability to scale content delivery through its partnership with Microsoft Azure and its cloud native architecture."
What is The Forrester Wave™ for Content Management Systems?
The Forrester Wave™ for Content Management Systems examines CMS market trends and evaluates the performance of selected CMS vendors against Forrester’s assessment criteria. The vendors are positioned in the Wave accordingly and ranked as Leaders, Strong Performers, Contenders and Challengers.
The report covers:
- Why Optimizely has been ranked a Leader in Content Management Systems
- How CMS vendors stack up against Forrester’s assessment criteria
- Insights to help in your selection of a CMS provider
This report is currently not available from Optimizely. You can access it on Forrester's website if you're a current Forrester client.
The Forrester Wave™ is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave™ are trademarks of Forrester Research, Inc. The Forrester Wave™ is a graphical representation of Forrester’s call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave™. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.
The Forrester Wave™: Content Management Systems, Q3 2023, Chuck Gahun