Have access to actionable best practices for identifying where to focus on experiment ideation and optimizing user experience.
With 78,000+ hours of targeted UI/UX research provided by Baymard, Optimizely Experimentation users have access to actionable best practices for identifying where to focus on experiment ideation and optimizing user experience.
About the publisher
Baymard is providing detailed UI/UX research findings (based on 78,000+ hours of testing) to provide areas of exploration for Optimizely Experimentation.
With Baymard Premium you’ll get full access to 78,000+ hours of UX research findings, all distilled into 600+ design guidelines and 145,000+ UX performance scores — insights already used by most of the world’s leading retail brands. Baymard’s research access enables you and your team to: - Speed up and validate design decisions by bringing large-scale UX test insights into all of your decision-making. - Consistently develop high-performing e-commerce designs that perform well with end users. - See the gap between your performance and leading e-commerce sites, and learn what it will take to create an interface that outperforms them. - Avoid going down the wrong path early in the design and development process. - Get inspiration from leading and competing sites that have excellent UX performance, and learn why they perform well. - Augment your UX design decisions towards the rest of your organization with external unbiased research.