Optimizely named a Leader in the 2025 Gartner® Magic Quadrant™ for Content Marketing Platforms (8th year in a row!)
The 2025 Gartner® Magic Quadrant™ for Content Marketing Platform is here, and Optimizely has been recognized as a Leader in CMPs for the 8th consecutive year! Optimizely is positioned in the Leaders’ Quadrant for its Ability to Execute and Completeness of Vision among the vendors evaluated.
Oh, and it gets better... Optimizely Content Marketing Platform adds AI at every. single. step. of your workflow, making marketing a little more effortless.
Check out the report to learn:
- Why Optimizely was acknowledged as a Leader in CMPs
- The Strengths and Cautions of the 11 vendors evaluated
- Valuable information to help in your evaluation of CMPs
*Welcome (acquired by Optimizely and later rebranded to Optimizely CMP) was named in the 2022, 2021, 2020, 2019 and 2018 Magic Quadrant for Content Marketing Platforms. GARTNER is a registered trademark and service mark of Gartner and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Gartner, Magic Quadrant for Content Marketing Platforms, Jeffrey L. Cohen, Rene Cizio, Carlos Guerrero, Nicole Coskren, 10 March 2025. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Optimizely.