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How to become successful with hyper-personalization

November 12th, 10am EST /4pm CET

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Optimizely lagrer og behandler dine personlige data slik vi har beskrevet det i vår Personvernerklæring. Du kan trekke samtykket ditt når som helst.

Optimizely lagrer og behandler dine personlige data slik vi har beskrevet det i vår Personvernerklæring. Du kan trekke samtykket ditt når som helst.

As expectations continue to increase, AI unlocking new ways of creating more personalized experiences and privacy regulations evolve, there is a need to re-imagine how to tailor personalized experiences across channels.

Welcome to this workshop-style webinar, where we’ll showcase how Optimizely has transformed from a one-size-fits-all strategy to providing hyper-relevant, personalized 1:1 messaging combining integrated technology in combination with smart AI.

In this webinar you will among other things learn:

  • How to develop a scalable personalization strategy
  • How to combine recommendations and targeting for optimal experiences
  • How to build smart customer segments using multiple data sources for best results
  • How to measure the impact of your personalization campaigns

We’ll also demonstrate how to build a powerful personalization engine using the right tools and processes to maximize value and impact.