Myth or Reality? B2B e-commerce will make your sales team obsolete

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Manufacturers and Distributors are often asking: “What does the rise in e-commerce mean for my sales team?” 

Join Andy Hoar, Brian Beck, and Optimizely’s Trevor Pope to hear how an e-commerce platform can accelerate top line and bottom-line growth by empowering your sales team to deliver better service, eliminate mundane work, and increase retention and sales.  

This webcast will address:                    

  • How analytics and personalization drive self-service for increasing retention                 
  • Why data-driven B2B organizations improve salespersons’ engagement and productivity   
  • Why retention is a top KPI for B2B and how to infuse digital across workflows  ·                    
  • Where AI tools are helping B2B businesses improve efficiency and better serve top customers 

More content from MasterB2B and Optimizely

  • The “2024 State of B2B eCommerce” report provides valuable insights into the current landscape of business-to-business (B2B) eCommerce. Whether you’re a business owner, marketer, or industry professional, this report offers key findings and trends that can inform your strategies and decision-making.