February 10 | 6 minutes10 benefits of a robust B2B ecommerce website70% of B2B leaders prefer digital "do-it-yourself" or remote options for making business purchases. But, many B2B customers still stick to old-school phone...
February 03 | 3 minutesOptimizely & AD identify 3 crucial e-commerce investments for distributorsOptimizely and AD have teamed up to empower distributors like you with commerce strategies and tools to win in the digital-forward world. Let's dive into...
January 30 | 3 minutesWill B2B e-commerce will make your sales team obsolete?The rise of AI in e-commerce has sparked a debate about the future of sales teams in manufacturing and distribution. Read on to explore the evolving role...
January 14 | 4 minutes5 best practices for improving industrial ecommerce site searchB2B buyers expect synonymous search experiences across all platforms and services. See how to ensure your B2B site search meets modern digital...
January 07 | 2 minutesThree mindsets of B2B ecommerce leadersManufacturing and distribution ecommerce leaders often find themselves in one of three mindsets when facing the hurdles of digital transformation and the...
December 06, 2024 | 4 minutesIndustrial e-commerce: from 'meh' to marvelous (in 8 steps)Learn how to transform simple online transactions into experiences that will floor your customers.
November 11, 2024 | 3 minutesWhy 86% of B2B Buyers would use AI tools in the purchasing processOn November 30, 2022, OpenAI released ChatGPT, a tool that has likely impacted you. Andy Hoar and Brian Beck of MasterB2B aptly dubbed the subsequent media...
October 02, 2024 | 3 minutes62% of B2B buyers purchase online (and you should too)In late July 2024, MasterB2B gurus Andy Hoar and Brian Back dropped their second annual State of B2B eCommerce survey. The big takeaway? B2B companies...
October 01, 2024 | 3 minutesHow to resolve conflict in your buying channels to do more businessProviding great experiences across all channels helps maintain brand integrity, improve operational efficiency, and maximize revenue. So, which channels...
