Tina Nelson

Tina has been empowering organizations with tools to help accelerate their digital transformation for decades. In her role as Product Strategy Director, she works closely with product to drive innovation and strategy across our Optimizely solutions.

Tina Nelson

Content posted by Tina

a woman working on her laptop

January 19, 2024 | 3 minutes

Connect with the right audience at the right time: Introducing real-time segments with web campaigns in ODP

Discover how web campaigns enable marketers to seamlessly connect with the right audience, at the right time, and with the perfect level of...

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December 19, 2023 | 4 minutes

3 Tips for building loyal customers

According to Gartner’s 2023 CMO Spend and Strategy Survey, only 21.3% of total marketing channel spend is focused on driving loyalty and advocacy. Let’s...

application

December 14, 2023 | 3 minutes

Holiday shopping and AI, oh my!

Commerce is at the top of many minds. According to the National Retail Federation, a record 200.4 million consumers shopped over the five-day holiday weekend....

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December 22, 2022 | 2 minutes

Level up your mobile app experience

Create unique mobile experiences with Optimizely Configured Commerce Mobile SDK. Read below to learn more.

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June 03, 2022 | 6 minutes

Building a B2B practice

When it comes to investing in growing, there are four key areas to focus on to ensure you’re building a successful B2B practice. Read on to learn what...