Recordings Available Now!Bridging the gap between marketing and product

Missed our insightful discussion on aligning marketing and product teams? No worries, you can now catch all the valuable insights from our recent event. Watch the recordings now!

Learn why aligning product and marketing teams is essential to unlocking growth and efficiency.
How to maintain momentum and become a truly data-driven organization.
How to excel on both the people and the tools side of experimentation.

Available on-demand now!

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Keynote presentation

Collaboration between marketing and product teams

Shafqat Islam, CMO Optimizely | Rupali Jain, CPO Optimizely
Shyvee Shi, Product Lead at LinkedIn & Corporate Innovation Expert

track
Marketing

Lessons learned from running 127,000 experiments - Key takeaways from "The Evolution of Experimentation research"

Lottie Linter, Head of BI and Analytics, Bloom & Wild
Mark Wakelin, Senior Consultant, Strategy and Value, Optimizely

William Hill's journey towards experimentation excellence

Chris James, Digital Consultant, William Hill
Ed Tate, Customer Success Director, Optimizely

Optimizely x Optimizely: how the world's biggest experimentation company runs its own experiments

Michiel Dorjee, Director of Digital Experience, Optimizely

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Product

The perfect experimentation product roadmap

Thilo Richter, VP Product, Optimizely

Rallying siloed functions to drive mobile app optimization

Juliana Jackson, Data Strategy & Experimentation Practice Lead, Media.Monks 
Rommil Santiago, Director, Solution Strategy, Optimizely

How to remove roadblocks in scaling low-maturity experimentation programs

Shiva Manjunath, Senior Web Product Manager, CRO at Motive
Rommil Santiago, Director, Solution Strategy, Optimizely

Embedding experiment into your product development lifecycle

David Carlile, Senior Product Strategy Director, Optimizely

Featuring

Shyvee Shi

Lottie Linter

Head of BI & Analytics, Bloom & Wild

Juliana Jackson

Data Strategy & Experimentation Practice Lead, Media.Monks

Chris James

Digital Consultant , William Hill

Shiva Manjunath

Senior Web Product Manager, Motive